Why Your Straight Hair Falls Flat in Winter — And What to Do Besides Crying Into Your Coat Collar
Look, winter does a lot of things well — cozy sweaters, hot cocoa, giving us a reason to stay home without guilt. But it is downright disrespectful to straight and wavy hair. Every year around this time, clients walk in and say the same thing: "Oz, my hair is just… flat. Like it gave up. Like it packed its bags and went on strike." And honestly? They’re not wrong. Winter loves to snatch the life right out of a perfectly good blowout. But don’t worry — I’m going to walk you through why it happens and how to fight back without teasing your hair into a bird’s nest. --- Why Winter Turns Straight Hair Into a Pancake 1. The Air Is Dry — Like, Sahara-Level Dry Cold air outside + heated air inside = zero moisture in the environment. Your hair reacts by laying down flatter than a toddler after a tantrum. Without moisture in the air to give it a little lift, straight hair collapses. 2. Your Hair Is Literally Carrying Static Dry air = static electricity. Static electricity =...
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